Reputation deserves a calmer engine.
Sensiblee exists for the millions of restaurants, clinics, salons and studios that run brilliant businesses — and lose customers to a single unanswered review.
One calm engine for every review your business earns
Sensiblee watches every Google review across every location you run, scores it the moment it lands, and drafts the reply in your voice. It asks your happiest guests — over WhatsApp and table QR kits — to say publicly what they told you privately. And it rolls all of it into one Reputation Health Score you can run the business by.
The word that keeps coming up is calm. No dashboard sprawl, no scraping grey routes, no incentives for reviews — official Google APIs, consent-first WhatsApp messaging, and a human approving every public word. You keep owning your brand; the machine does the watching, the drafting and the asking.
Reputation health
LIVEStrong & climbing
+6 points this quarter
3 locations · synced 4 min ago
Built after watching a good business lose the plot online
Sensiblee began after a beloved Bengaluru café slid from 4.6 to 4.1 stars in a single season — not because the food changed, but because twelve reviews went unanswered and three weekend surges went unmanaged. The owner had no idea until a regular mentioned it. That information gap — the space between what guests say and what owners know — is exactly what we built against.
Every guest-facing business heard
A market where the size of your marketing budget no longer decides whether your reputation is managed — where the family-run café and the 40-outlet chain both know what their guests think, the moment they think it, and can answer like owners, not marketers.
Close the loop between guest and owner
Sense every review within fifteen minutes, draft the reply in the owner's voice, ask happy guests while the meal is still warm, and turn the whole conversation into one honest health score. Practical tools, priced in rupees, that a busy operator actually uses.
What we optimise for
Three principles every feature, reply and price is tested against.
Sense sensibly
Data is only useful when it is calm and honest. We surface what changed, what it means and what to do — not vanity dashboards.
Act intelligently
AI does the heavy lifting; humans keep the judgement. Every public word passes through a person who owns the brand.
Earn every star
We never incentivise or filter reviews. Great service, asked for at the right moment, is the only sustainable way up.
Small team, strong opinions about reputation
The people building — and personally answering — Sensiblee.
Aarav SharmaCo-founder & CEOFifteen years running F&B operations across Bengaluru and Dubai. Owns the product vision and the weekly owner digest.
Priya NairCo-founder & CTOFormer payments infrastructure engineer. Builds the sensing pipeline and the official-API-only integrations.
Rohan MehtaHead of Customer SuccessOnboards every design partner personally and runs the brand-voice tuning sessions behind the AI drafts.
Ananya IyerHead of AI & AnalyticsTunes the draft models, the sentiment scoring and the keyword radar — and the confidence thresholds that keep humans in charge.“Sensing Sensibly. Acting Intelligently.”
Where we started
In 2025 we watched good businesses — a café, a dental practice, a CrossFit box — lose ground to unanswered reviews while their operations stayed excellent. The tools that existed were dashboards: they showed the problem and left the work to you.
What we built
Sensiblee is the work, not another chart. It senses every review in minutes, drafts the answer in your voice, asks your happiest guests for public proof, and hands you one score that tells you how the brand is really doing.
Who we build for
The operator behind the counter — the one with a phone in one hand and a bill in the other. Pricing in rupees, requests on WhatsApp, a dashboard that works on that phone. Sensible tools for sensible operators.
See it on your own reviews
Meet the team behind the platform — 20 minutes, no slideware.